Here you’ll find tips, tricks and guides to help you unlock the power of social media and digital.
Social media influencers can add huge value to your organisation – as long as they’re aligned to your cause. They can help you reach a large, loyal audience in a…
On Wednesday 6 February, thousands of messages were shared across social networks to spread positivity and reclaim social for good. Last year we launched #ReclaimSocial to counteract all the negativity…
Welcome to our 11th social media round-up. We’ve scoured the internet to find, and curate, the latest social media news – and what it means for your charity. 1. Twitter…
Last year we launched #ReclaimSocial on 6 February, whose aim was to counteract all the negativity that takes place on social media – particularly on Twitter. We asked charities, sector…
Have you got an important digital campaign coming up? Perhaps you’re launching a new service or celebrating a milestone birthday? Maybe you just want to take advantage of popular awareness…
Last year we predicted that more charities would be experimenting with chatbots, videos would be ‘thumb-stopping’, brands would become more purposeful, charities would become more transparent and content would become…
Here at Lightful it’s been both a busy and rewarding year. We’ve run lots of user-testing sessions to improve the platform, launched #ReclaimSocial, spoken at conferences and events, built websites…
It’s that time of the year when lots of charities run campaigns to raise awareness and/or funds for their cause. Christmas is one of the most important times of the…
Welcome to our tenth social media round-up – we’ve hit double-digits! We’ve scoured the internet to find, and curate, the latest social media news – and what it means for…
Yesterday saw the fourth annual Giving Tuesday in the UK and once again, it trended on Twitter all day. No doubt CAF, who runs Giving Tuesday in the UK, will…
It’s not enough to just have a presence on social media. You need to be producing content that inspires, informs, engages and converts people to your cause. But how can…
Yesterday saw the sector come together to shout loudly about the impact made, thanks to supporters, donors, volunteers, fundraisers, funders and staff, using the hashtag #YouMadeItHappen. The campaign was spearheaded…
